Tuesday, May 5, 2009

Keyword Density

Keyword density plays a vital role in overall rankings. It is not as cut and dry as it once was.

Today the ideal density varies from industry to industry, phrase to phrase. To find out what density you should aim for, take the top 5 or 20 search results and see what percentage those sites are using. In most cases you will find that the majority of these sites have a very similar density to one another, and this average density is a good estimation of what you should aim for.

Body Text and Keyword Placement:

The location of relevant text on your site will help establish the overall importance of your target phrase. While you don't want to overwhelm the engines and site visitors with a bombardment of target phrases at the top of the page, try to sprinkle in some instances as close to the top of the page as possible.

Synonyms:

Be sure to include various synonyms for your target phrases within your body text on your site. Google will use these synonyms to tie in the overall relevance of the page for your main target phrases, which in turn can improve your odds.

Sunday, May 3, 2009

Find your Target Keywords

When writing contents in your website, identify one keyword that you want to rank for. There are a many free tools that you can use to determine which keywords receive the most traffic, including Google Keyword External, SEO Books Keyword Tool, and many more...

Pick a keyword that is relevant to your site, receives a considerable amount of monthly traffic, and that will be used on the page that you are trying to rank. The keyword should ideally be in the Title of the page, in an H1 tag, included in the body, and used in your internal linking system.

Once you've identified a keyword, write out a rough draft of your content, making sure to include the keyword throughout your body content.

The keyword should be included, at minimum, in the header of your website body content, one to three times in the body of the content, and at least once in the "About us" section of your website.

For Hyperlinks: It allows you to include hyperlinks within the content, make sure to hyperlink from the keyword you identified instead of using non-optimized keywords like "click here."

Wednesday, April 29, 2009

SEO Traffic Generation

Do It SEO yourself:

SEO takes work...takes time... often, hard work. But if you understand, it is very easy. For those that aren't familiar with what's involved in SEO, below is a líst of some of the typical activities that "when applied in a conscientious program of regular professional care" will result in higher search engine rankings. Researching and selecting keywords that are truly relevant to your clients.

TIPS:
  • Researching competition for desired keywords.

  • Researching and analyzing competitive websites.

  • Re-writing and restructuring your website to address desired keywords, to be more accessible by search engine "crawlers", to have appropriate label meta tags, headings, and inter-page links.

  • Create a program to build links to your site from other sites (directories, exchanged links,article marketing, etc.)

  • Create a program to keep content on your site regularly refreshed and synchronized with all the above.

  • Regularly (daily or weekly) monitor all the search engines and your competitors positions.

How Important are META Tags?

Meta tags help determine how you rank in Google. If you use the Meta tags on every page of your website, it will be the Boost of your site in Search Engines. In Search Engine Optimization, "Meta tags, Title Tags are having a vital role". It will helpful for crawlers easily and quickly will get the search engine ranking pages in any Search Engines.